TTB leverages the power of Data and AI to overcome limitations

Mr. Naris Sthapoldecha, Head of Data and Analytics Group, TMBThanachart, revealed the approach to using Data and AI to transform the bank’s services, saying, “TTB drives the organization by analyzing Data and emphasizing deep understanding of customers to understand their behavior and true needs, which will help the bank better meet customer needs by upgrading services and creating financial experiences that specifically meet the needs of each customer through the Personalized AI Engine. In addition, the bank has helped customers reduce the risk of financial transactions, especially transferring money to accounts that are suspected of being “fraudsters” who commit all forms of financial fraud, and has also enhanced personal security with a notification system on the ttb touch mobile banking application to reduce risks, which reflects the intention to develop services that are both of high quality and of the highest security.” สล็อต เว็บตรง